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Mini Design School for Business Owners.

The design course for brand owners who use AI.

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What you’ll walk away with.

A short, self-paced course. No design background needed. If you’ve ever said “but I’m not a designer,” it’s for you.

  • 01See what's wrong with a graphic, and know what to call it
  • 02The eight design principles, taught on real ecommerce graphics
  • 03How to brief AI so the first draft starts in the right place
  • 04A repeatable pass to fix any graphic before it goes live
  • 05Designs you're proud to post, without hiring a designer

Eight modules.

Everything a business owner needs to make graphics that sell, with AI, in the order you'll use it.

  • 01Introduction to design for business
    The importance of good design for a small business owner or entrepreneur.
  • 02Foundational marketing strategies
    What you need to know about your customer, your product, and the personal brand you're building.
  • 03The principles of good design
    The must-know elements of visual design that will make or break your content: hierarchy, color, typography and the rest of the eight principles.
  • 04Your AI design toolkit
    Which tools to use for which job, from Canva to AI image tools, and the simple setup we recommend 99% of the time.
  • 05Directing AI
    How to brief AI so the first draft starts in the right place, how to give it feedback in design words instead of "make it pop", and the screenshot loop that gets it to check its own work.
  • 06Putting it into practice
    Apply the lessons to real-life design needs: social media content, resizing logos, a cohesive color palette and brand kit, and more. AI does the heavy lifting; you make the calls.
  • 07Design teardowns and rebuilds
    Six real graphics, many of them AI-made, taken apart and rebuilt. I'll show you how we got to the finish line and what tools we used.
  • 08When to hire a designer vs DIY
    AI and this course will cover most of what you make. Some jobs still need a pro: your logo and brand identity, a full rebrand, packaging and print-ready files. You'll learn which jobs to DIY and which to hand off, why the right designer beats the cheapest one, and how to brief them with a one-page design brief so it's right the first time.
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MINI DESIGN SCHOOL for business owners 01 Design for business 02 Marketing foundations 03 Principles of good design 04 Your AI design toolkitAI 05 Directing AIAI 06 Putting it into practice 07 Teardowns & rebuilds 08 When to hire a designer vs DIY 8 MODULES · WAITLIST OPEN

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